The American Heart Association’s national movement encourages the public to take up walking and other healthy habits as part of their daily routine to live longer, stronger lives is part of America’s Greatest Heart Run & Walk.  This is a logo for their 2018 event in Utica, New York.
This logo features simple, hand-drawn type that is laid out to form a heart. This logo is simplistic, yet embodies all elements of the name and the slogan of this year’s event. This design would work great on both a small scale and large, and on both dark and light backgrounds.

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